Banking on Artificial Intelligence to Deliver Relevant Results

Relevance is the driving force behind every effective search solution. After all, what good is a search that does not even fetch the right results? A study by Advanced Web Rankings revealed that average users do not look past the initial five results on the first result page. This implies simply indexing information does not cut it anymore. The best results need to be right at the top in order to catch the user’s eye. In the purview of search, relevance –...

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Time to Clean Your Content Using Search Analytics


Your visitors form their first impression of your website within the first 2.6 seconds of landing. That’s the time you have to impress your visitors.To effectively engage your visitors, you must be able to proactively deliver what they’re looking for and empower them to find relevant information quickly.To ensure that only useful information reaches people, you need to maintain a repository of high-performing content. For that, you will have to identify the most useful content in your repository, weed out...

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Enrich Salesforce Service Cloud with SearchUnify

A study by Interact suggests that 19.8 percent of business time – the equivalent of one day per working week – is wasted by employees searching for information to do their job effectively.Support agents spend most of their time in Salesforce® Service Cloud. They need quick & relevant information to resolve customers’ queries, but have to sift through multiple information sources (support portals, product documentation, CRMs, CMSs) or applications (intranet, extranet, emails, databases) to reach the right information.Helping agents fast-track...

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Replace Google Search Appliance With An AI-Driven Search Solution


Google is discontinuing its hardware-based Google Search Appliance (GSA) with renewals ending in 2018 and support ending in 2019.Finding a replacement solution doesn’t have to be too complicated. In our last blog post “6 Key Deliberations For Replacing Google Search Appliance”, we discussed the top criteria for selecting your replacement for GSA.As you dive deep into the evaluation of different search solution options, you should follow a systematic approach that makes sure you are able to retain what’s good in...

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6 Key Deliberations for Replacing Google Search Appliance


Google is phasing out Google Search Appliance (GSA) in 2018. If you are one of the many who have been using GSA, you may be struggling with deciding the course ahead for your enterprise search. In this blog post, we will explore six parameters you must consider when choosing a GSA replacement.Given the wide range of choices being offered in the market, a lot of questions may be troubling you - “How do I choose the right alternative solution that...

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How Artificial Intelligence Will Transform Enterprise Search to Cognitive Search

Artificial Intelligence and Search Analytics

Artificial Intelligence has been around the block for a while now. Bernard Marr, a Forbes writer, defined briefly, “The Greek myths contain stories of mechanical men designed to mimic our own behavior. Very early European computers were assumed as logical machines”. Now, we are seeing AI in every facet of our lives, from healthcare to digital assistants, and now even in enterprise search.Given the challenge of searching and organizing content across platforms, an AI-powered search helps deliver relevant and personalized...

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Patricia Lughezzani

GVP - Customer Support & Advocacy, Marketo

Giri Iyer

SVP, Global Customer Support & Success, Rubrik

Alok Ramsisaria

CEO, Grazitti Interactive

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