Alish Gill

Alish Gill

Content Writer

Alish is a tech newb, an AI enthusiast, and a passionate writer. She primarily writes about AI products. She has combined a bachelor’s degree in engineering with her love for writing into a fascinating career at SearchUnify. When not reading or writing, she can be found chatting with bots.

5 Things That Could Mess up Your Cognitive Search

5 Things That Could Mess up Your Cognitive Search

If I asked you to find a particular book in a chaotic library, which is neither organized nor labeled, would you be able to find it? Well, of course, if it were a matter of life or death, you would make a miserable & hasty attempt. But what if there was a time constraint and you had to unearth the book in a matter of seconds? Failure would be inevitable. Chances are something of the kind has happened already with your…

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Top 5 Customer Service Trends and Predictions for 2020

Top 5 Customer Service Trends and Predictions for 2020

In the world of customer service, new trends emerge every day and there is too much conjecture and too little certainty. Here’s a list of top 5 customer service trends that will actually take the businesses by storm in 2020. 1. Proactive Customer Support Is Here Proactive customer support means predicting and preparing for cases that might not have been logged yet but will soon add to the workload of your support teams. Enterprises have heaps of data about customer behavior…

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5 CX Trends That Should Be on Every Organization’s Radar in 2020

5 CX Trends That Should Be on Every Organization’s Radar i...

Customer experience is a critical component that drives nearly every business now. With 2020 ticking closer, companies are all geared up for adopting disruptive technologies to digitally transform their CX game. Here are 5 customer experience trends culled from the lot that you should include in your strategic plans: 1. Artificial Intelligence Will Rescue, Not Replace, Human Agents Employees worry about being replaced by artificial intelligence and chatbots but the idea of machines replacing humans can only come to life in…

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How To Make The Most Of Your Dreamforce ’19 Experience

How To Make The Most Of Your Dreamforce ’19 Experience

Dreamforce ’19 is considered a must-attend event in the SaaS industry. With product keynotes, fireside chats, parties, and more than 200 breakout sessions detailing how businesses are transforming outcomes for their customers and employees through the Salesforce ecosystem, every day is jam-packed with knowledge and fun. But if not planned carefully, the event can be a bear to handle when you’re among 170,000+ fellow attendees navigating the streets of San Francisco. So we asked one of our finest, Shivraj Asthana, President,…

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Three Pillars of Effective Support Interactions

Three Pillars of Effective Support Interactions

Rising customer expectations have propelled the use of the latest technology for better customer service. Artificial intelligence in support interactions is one such latest tech trend that has taken businesses by storm. Gartner says that by 2021, 15% of all customer service interactions will be completely handled by AI, an increase of 400% from 2017. In fact, as many as 83% of businesses say AI is a strategic priority for them today. Smarter firms have started using AI applications like chatbots…

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3 Ways To Make The Most Out Of TSW Las Vegas 2019 Conference

3 Ways To Make The Most Out Of TSW Las Vegas 2019 Conference

The support industry is on the cusp of a massive technological revolution. Businesses are adopting the latest AI-fueled technologies to power exceptional interactions. By 2021, 15% of all customer service interactions will be completely handled by AI, an increase of 400% from 2017 (Source). Hence, it makes sense for businesses to be jumping on the AI bandwagon to enhance the support experience. For businesses looking to know everything about tech-advancements in service and support, the Technology & Services World Conference 2019,…

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6 Golden Tips to Provide a Smarter Customer Service Experience

6 Golden Tips to Provide a Smarter Customer Service Experien...

It’s no secret that businesses are continuously trying to win on the customer experience battlefield with smarter service. And you already have everything in place to make it happen. Let’s see: Contact center ✅ Well-trained support staff ✅ ✅ Cognitive technology ❓😶 Did you not check the third option? Uh-oh. Even if you did, there’s a good chance you aren’t leveraging its full capability to provide better customer service. Customers crave services that outdo their current experience. To deliver that, first…

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Why You Should Attend Our Webinar: Cognitive Search for Better Self-Service

Why You Should Attend Our Webinar: Cognitive Search for Bett...

According to a 2019 report by TSIA, as much as 52% of its members, which include both small and large service organizations in the tech sector, have already adopted intelligent search to provide better support and the remaining lot is planning to invest in it in the next year. The reason is crystal clear, search plays an important role in refining the quality of services you provide. Hence, the shift to cognitive search. But what most of the organizations fail to…

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Top 3 Customer Expectations & How You Can Stay on Top of Them

Top 3 Customer Expectations & How You Can Stay on Top o...

The best way to ensure loyal customers is by keeping them delighted. Having said that, it can’t be ignored that customer expectations have changed over the years. So if you want to win customer loyalty, you need to be aware of what customers look for in a brand. To help you with that, we will be shining some light on customer expectations. Without further ado, let’s begin! Expectation #1: Customers expect immediate, responsive service 64% of consumers and 80% of business…

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7 Ways To Measure & Improve Your Customer Service Performance

7 Ways To Measure & Improve Your Customer Service Perfo...

91% of disgruntled customers that don't complain simply leave. And 76% of customers opine that it is now easier than ever to take their business elsewhere. These statistics only prove how customer experience has turned into the latest battlefield for businesses. With 97% of customers having a "very good" or "excellent" service experience being "very" or "extremely likely" to tell people about it, it becomes absolutely essential to ensure your customers are happy with your service. You need to have a…

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