Mountain View, CA | July 2, 2021 – SearchUnify, an award-winning unified cognitive platform, was cited in a TSIA report titled “Preparing for Intelligent Search.” The platform garnered multiple mentions throughout the report.
According to TSIA’s Support Technology Survey 2008, only 30% of members had adopted intelligent search. But by 2020, this number had risen to a staggering 67%. The growth of intelligent search technology shouldn’t come as a surprise because one of TSIA’s top recommendations has always been to invest in analytic-based search technology to drive self-service success & enhance operational efficiency.
But what may come as a surprise to you is that 70% of adopters allocated more budget for new or additional search technology in 2020-21. Clearly, the number doesn’t align with the promise of intelligent search. Why is that? According to TSIA, many firms jump right in without adequate preparation. Consequently, the most sophisticated capabilities of the engines are not fully leveraged.
This is why TSIA collaborated with its long-standing partner, SearchUnify, to create a report on preparing for intelligent search. It identifies the root cause of the issue and suggests 10 things that companies should do to improve time-to-money for search implementation.
“The TSIA report validates what we’ve been telling our customers and prospects for quite a while,” said Alok Ramsisaria, CEO, SearchUnify. “Even the best technologies in the world cannot make amends for a dearth of quality content. And, trailblazing analytics are futile if no one is leveraging the data from them to improve and drive performance,” he further added.
“Cognitive search cannot work wonders overnight. It demands adequate time and resources for successful implementation,” said Vishal Sharma, CTO, SearchUnify. “But once you jump on the bandwagon, it can be a real game-changer in driving self-service success and enriching both customer and employee experience,” he further added. “If you want to unveil the secret of a successful search implementation, then this report is for you.”
You can access the full report right here.
SearchUnify is a unified cognitive search platform by Grazitti Interactive that revolutionizes information discovery, fuels an insight engine, and makes for a robust platform for AI-based apps like customer-facing and agent-assist chatbots, community helper, Knowbler, and escalation predictor. Its AI powers relevant and personalized search results for customers, partners, and employees across industries including e-commerce, high tech, education, pharmaceuticals, and banking and insurance.
SearchUnify indexes disparate content repositories, makes relevant content easily discoverable (on online communities, sites, customer portals, service consoles), and provides advanced insights into user search behavior, content usability, and content gaps – all while self-learning to personalize and keep responses within the context and ensuring the security of the enterprise data.
Ajay Paul Singh
Head of Marketing, SearchUnify