Premium Support – Determining Premium Support Features, Offerings, and Value Drivers

This episode dives into the importance of defining clear, measurable features and goals for premium support. Differentiating offerings at various levels helps to address diverse client needs, while maintaining accountability for premium retention ensures consistent service quality. Additionally, continuous sales enablement and client engagement are essential, and regular feedback loops are necessary for ongoing evaluation and improvement.

Key Takeaways:

  • Focus on quantifiable features with outcome goals.
  • Offer tiered services for differentiated value.
  • Emphasize accountability for premium retention.
  • Prioritize sales enablement and ongoing engagement.
  • Establish a feedback mechanism for continuous improvement.
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