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VOC-driven Service and Product Experiences: A Geotab Case Study

Leveraging the voice of your customer at each touchpoint is critical to helping scale the delivery of successful Self-Service and Assisted Support outcomes. But what about helping create better product experiences? There is immense value when Product Teams have a more complete view of the customer journey when seeking help, but aligning these insights along with the expectations & priorities of multiple internal and external stakeholders makes it challenging to successfully execute. Watch this on-demand webinar where Brian Corcoran, Regional Sales Manager, SearchUnify, and Daniel Miller talk about Geotab’s journey with KCS enablement and the best practices he has learned along the way. Daniel Miller (KCS Program Analyst), has 20+ years of experience in Technical training, Knowledge Management & Customer Support. Daniel joined Geotab in 2019 and since then Geotab developed and continues to evolve an extremely successful KDE program. By leveraging the right mix of people, process, and technology, Geotab has successfully developed an optimal approach to scaling Evolve Loop success, delivering value to Geotab’s customers through effective self-service, and enabling product improvements based on customer interactions.

Key Takeaways

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Integrating Voice of Customer insights can significantly improve the delivery process for Self-Service outcomes in tech products.

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Aligning these improvements with stakeholder expectations is crucial to successful execution

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Geotab's KDE program exemplifies how leveraging people, processes, and technology optimally scales success.

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